02 / Company & ownership
Behind the brand.
Minoru Yoneyama began making wooden floats in 1946 and redirected the factory toward badminton after plastics displaced the original business. Composite racquet engineering became YONEX’s core.
Sources · previous brand research
- 1946
Minoru Yoneyama begins by making wooden fishing-net floats.
- 1957
The company redirects its craft after plastics displace the original business.
- Today
Top racquets connect Japanese production with global competition.



